Talk to us
Home / For Agencies / Technical Pre-Sales Support
For agencies · Scoping & estimates

Quote a number that still works after they say yes.

The riskiest moment in an agency project is the estimate, written before anyone has looked properly at what the build actually involves.

Discuss a partnership All agency services
Before you quote Risks named early No obligation to build Under your brand
What this is

Technical input at pitch stage.

Most projects that go wrong went wrong at the estimate. The design was priced, the integration was not; the page count was counted, the business rules were not.

We look at what a brief actually requires before you put a number on it — and if you want, we will sit in on the pitch to answer the technical questions.

What it covers

  • Reviewing a client brief for technical risk
  • Estimating the development side of a project
  • Feasibility checks on integrations and third-party systems
  • Flagging the unknowns that need discovery before a fixed price
  • Joining a pitch or technical call under your brand
  • A written scope you can quote from
At a glance

Scoping before you quote.

technical-pre-sales / architecture diagram
Scoping before you quoteYour opportunityclient brief in handWe scope itrisks and unknownsYou quotea number that holdsYou win itwe build it
Technical input before you quote, so the number you give the client is one you can still deliver against after they say yes. Scroll the diagram sideways to see all of it.
How it works

Why this is worth doing first.

An estimate written without technical input tends to price what is visible and miss what is not. We name the unknowns explicitly, so you can either price them or scope them out before they become a conversation with an unhappy client.

There is no obligation to use us for the build. Plenty of agencies scope with us and deliver in-house, which is fine.

Talk to us
pre-sales / scopingtypical
Brief reviewTechnical risk, named
First
EstimateWhat the build actually takes
Written
Unknowns flaggedPriced or scoped out
Explicit
Pitch supportUnder your brand, if wanted
Optional
Agency questions

Questions agencies ask.

Do we have to use you for the build?
No. Scoping and delivery are separate. Some agencies scope with us and build in-house, and that is a perfectly good outcome — it still means the client got a number that holds.
Will you join a client pitch?
Only if you want us to. The default is that we work entirely behind you and your team relays everything. If it helps, we will join a client call on your behalf and under your brand — plenty of partners prefer having the technical answers come straight from the person who built it.
What do we get at the end?
A written scope you can quote from: what the build involves, where the technical risk sits, and which parts cannot be fixed-priced honestly until there has been some discovery.
How quickly can you turn a scope around?
It depends on the brief, but pitch deadlines are usually short and we know it. Tell us the deadline when you send it and we will tell you straight away whether we can meet it.
Partner with us

Need a development team behind you?

Tell us how your agency works and where the gaps are. We will tell you honestly whether we are the right fit, and what it would cost.

0208 108 0406
info@ablewebservices.com
Start a conversation All agency services